13 Jan 2015

Tips To Align Your Brand’s Style Guide

A style guide is an asset to your brand and voice, no matter how big or small your organization is. By setting a standard for every single piece of content on your website and internal/external documents, you can ensure everyone’s tone of voice is on the same page. A style guide should include aspects such as grammar, formatting, tone, correct word usage, best writing practices, and more to help keep your content in check.

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