How to Start Your Small Business During a Pandemic​

How to Start Your Small Business During a Pandemic​

Heading toward the winter season, it’s becoming clear that we aren’t going to escape the pandemic anytime soon. Though in many respects we’ve learned how to go about our lives in safer and more protective ways, the virus remains a significant problem for individuals...
Running a Business on Limited Resources

Running a Business on Limited Resources

When I first started my business, I went to the bank for a business loan. Simple enough, right? I had my business plan in order, an itemized list of everything that I would need to successfully run my business, and all the necessary documents. To put it plainly, I was...
5 Ways to Avoid Being Salesy in Your Digital Content Right Now

5 Ways to Avoid Being Salesy in Your Digital Content Right Now

All business requires sales in order to function, yet many entrepreneurs identify sales as the thing they dislike the most. It’s understandable: you don’t want to be that annoying person who constantly asks others to buy.  No one likes that person,...
5 Steps to Make Your Live Streaming Content Awesome

5 Steps to Make Your Live Streaming Content Awesome

It’s no secret that digital marketing is now a major factor in sales and business. If you aren’t already engaged seriously in a digital marketing campaign, as a small business you have no time to waste.  Fortunately, it’s not too late. Live...
5 Reasons to Live Stream for Small Business

5 Reasons to Live Stream for Small Business

With the lockdown due to coronovirus or COVID-19, people have spent more time online, and learning more about how to interact virtually than at any other time in the recent memory. This experience will continue to make an impact on marketing for small business even...
Small Business Crisis – 6 Options for Coping with COVID

Small Business Crisis – 6 Options for Coping with COVID

The advent of the coronavirus pandemic has made enormous ripples in the economy, and small business is at a crossroads. As a business owner, you need to evaluate your next steps to keep your business going in the right direction, and the secret is movement.  Taking...